First steps in Paris.
2004 was my starting point in the Digital Industry. I filled in different positions which allowed me to get a better understanding of the ecosystem and to finally find my way in terms of roles which were more suitable for me.
Direct Advertiser. October 2004 – September 2005
Marketing Assistant at Lastminute.com, St Ouen.
For a whole year I worked very closely with the Marketing Manager and managed the affiliation marketing and the partnerships related to the Car Rental category of the website (holidayautos.fr). I was also in charge of the statistical data processing, the competitive watching, and the benchmarking. I prepared and provided documents to my manager for her meetings with our Partners (Rentacar, Carlson Wagon-lit…) which helped improving the performances.

E-business & cash back. April 2006 – September 2006
Traffic Manager at EDENGO, Paris.
I was in charge of increasing the traffic and visibility of the website by partnering up with the relevant people (affiliate marketing companies, emails providers and sponsors). I worked with the Marketing Manager to select the offers and banners to be created and launched. The main goal was to acquire new members and retain current ones.
The company was then bought by EbuyClub.

Affiliate marketing. September 2006 – December 2006
Account Manager at Netaffiliation, Paris.
I had a portfolio of approximately 40 advertisers. I advised my clients on their marketing decisions and how to improve their ROI.
I built a good relationship with the publishers and with my advertisers.
I also worked on improving the communication between the IT team and the Account team by creating new processes and weekly meetings.
I was in charge of the newsletter sent every week.